Urals district in Russia is one of the most controversial areas: on the one hand, it is associated with criminal activities in the 1990s. On the other, this land has a strong cultural brand linked to Constructivism architecture, Ural Industrial Biennale, and Pavel Bazhov's literature. All of it produces a complex social landscape of a place. However, this wild mix inspires many young and established cultural workers to create new pieces dedicated to the Urals and its cities in particular.

Our today's hero's name is Sergey Kamenskiy. He is one of the leading Russian curators of participatory art projects. Kamenskiy's professional interest lies in exploring personal, collective, and local memory, heritage, and trauma themes. As a talented specialist, Kamensky creates theatre projects as well. His production "URALMASH GO!" became a prizewinning performance that tells the audience the complicated history of this district and the factory.

So why is this play so important? Sergey Kamenskiy mentioned that this production is a result of a huge research about the Uralmash factory, which was a key element of the city for many years. By doing that, he wanted to collect as many personal stories as possible to highlight how Uralmash transformed from a "fruitful" district that gave lots of people jobs into a criminal capital of Urals.

The scene design of the production appears to be quite minimalistic. All characters sit in typical office chairs in front of a screen where historical and contemporary photographs and videos appear on a screen behind the actors occasionally. The main character is a huge fan of the renowned "Pokémon Go" game and tries to catch as many magical creatures as possible. However, those creatures appear to be regular people with their own worries and regrets. Some of them are former employees of the Uralmash factory. In a simple, straightforward way, they tell their stories, sometimes grieving about their youth and how the fact the factory is being shut down upsets them. But what unites them all is the unconditional love for the factory. All of that not only transmits the truth about the Uralmash history through the lens of art, but it also appears to be a love letter to those whose families were connected with this historic district.